Paul listed about 21 trends he noted in the business that were worth noticing and possibly use. I couldn’t list them all, but this is the point of a WIKI

Trend 1: Innovation

Trend 2: Software (can still make money)

Trend 3: efficient marketing (with direct communication)

Trend 4: measurement – “you make what you measure”, so make sure you measure the right thing (Downloads?)

Trend 5: United States

Trend 6: Silicon Valley

Trend 7: Small companies (it used to more efficient to be big, but this advantage is eroding)

Trend 8: Inequality

Trend 9: Moore's Law (sort of - still true, but getting harder to tap, i.e. multi-core)

Trend 10: Looking at screens – people will spend most of their time looking at screens in future

Trend 11: Server based apps – long run still. More complicated.

Trend 12:  Super good customer service – customer switch. Be good with customers

Trend 13:  Facebook – Do not ignore something that looks frivolous

Trend 14:  Program languages. Use it if there is a market that become popular – Do not overlook something because it is “scripting language”

Trend 15:  Open source is worth betting on

Trend 16:  Linux – open source when design starts, and everyone cannot do good desigh

Trend 17:  Iphone is really a big thing

Trend 18:  Design

Trend 19:  Real time – Google wave, Twitter

Trend 20:  Venture founding needs you, so they won’t go away – Do not go to business schools.

Things not to bet on:

1. Credentials granted by institutions.
2. Business school.
3. Government changing.
4. Copyright.
5. Restricted flow of information.